UX Design Tips for Beginners- The Scrolling
In the process of increasing your website's user experience, you have to go through a lot of factors. From the color contrast to page layout to page scrolling, everything matters in a UX design. But more specifically, have you ever thought about Scrolling UX?
Are you following the same myth of longer content or, you're considering having shorter content for a better one-page scroll?
To this, and much more. In this article, we have covered the comprehension of the Full-page scroll.
Does Scrolling is an Important Aspect in UX Design?
In a UX design, every single detail of your website design matters. You might also believe in the myth that the longer the content, the more be the attention rate. But have you thought that do the users are interested in scrolling long-lengthy pages?
Take your example, if you have to scroll down a long-lengthy page, is your interest remain the same as it was at the start? Of course, not!
Page scrolling has always been an underrated aspect of UX design. Those who neglect it by considering it as a useless aspect always have a high bounce rate on their pages. Do you also want to have a high bounce rate website? If not, then focus on your web page scrolling and consider it as a necessary key aspect.
Longer vs. Shorter: What Should Be the Length of the Content?
This factor always comes like ta-da!
Longer or shorter, this question has always been the controversial one. Many SEO experts believe that longer content has higher chances of ranking in the search engine. But if you look at this matter in terms of user experience, the results can be the opposite.
However, there are still some practices that if you applied accurately, then you can stick the users on the website.
10 Tips for Page Scrolling
1. Use Gluing Items in the Content
Make the first impression of your website ever-lasting. It is the time when you can decide the future. Every user, when lands on a website, roam around it to find some eye-catching items.
At the very start of the website, you have to give your 100%. Consider yourself as a user, and figure out that either the design and layout worth be scroll more? If yes, then focus on the next factor.
Your audience will keep scrolling until they are receiving relevant information. The moment users realize that there is no more relevant information, they will exit. That is why you need to make your first impression ever-lasting.
2. Follow SEO Guidelines
How amazing it will sound if you get infinite scrolling on your web page. If this word "infinite scrolling" is new to you, so first let us explain it to you.
Infinite scrolling is when the user keeps on scrolling without reaching the end. It sounds interesting in SEO practice. The Infinite Scrolling is okay to have. But the negative point about this is that it slows downs the speed on the web page.
However, the opposite of infinite scrolling is pagination.
Pagination is when you design the web page in a navigational system. About the navigational system, we will discuss it later in this article.
3. Design your Screen as a Page
Designing your website in a magazine style is also a great idea to engage users. We have noticed that those web designers who have applied animation style to their website have a high attendance rate.
The behind this is that the animation style makes the vibes of the website more attractive and appealing. Also, it tells the user that there is more information about to come.
4. Add Jump-to options
Scrolling and scrolling, Ohh wait! Where has that content gone? Now, again scroll up the whole web page to find the specific piece of content? Ohh!
We have an idea how irritating this situation is. Believe it or not, but this factor can break your website user experience up to a great level. You need to add a jump-to option on your website to help the users if they are lost.
The jump-to option helps the users to skip on the start or the end of the page with only one click.
5. Use High-quality Visual Keys
By visual elements, we mean to say about the color scheme, layout, navigation, typography, and content of the website.
All these elements, when put together accurately, make a high-quality UX design.
- Typography: Typography is about the selection of word, letter, and their forms. The least letter size you should select is 12 ppt. These letters' sizes are easy to recognize by every kind of user (even disabled).
- Navigation: As we have mentioned above, the navigation system is about dividing the web page into sections to keep the user experience high. Don't repeat the same content over and over again. If you are highlighting some informational content, then use symbols there.
- Color Scheme: Selection of color contrast is literally a hectic task. You have to keep the background light with dark fonts. It will help the reader to read the content effortlessly.
- Layout: The layout of your website matters because it will deliver your message to the audience. You can use a coherent way to make the elements stand out.
These visual elements will indicate to the user that there is more relevant content present. Hence, they will scroll down.
6. Keep the Navigation Option Visible
The navigation system is a factor that either can break your content or can make it. So, you have to add the navigation option in a natural way to keep the scrolling continues.
In long-form content, navigation often causes issues because it makes the user confuse either he has to scroll up or down. To end this issue, you can add the navigation option visible that users can access the content effortlessly.
Or you can also make a navigation menu. It will really help the user to select and read whatever he wants.
7. Break the Content
Just like the writer wrote an article and they break the content into paragraphs and heading to add more interest in reading and increase the readability, you have to do the same job.
Divide your web page into sections. If you feel like this content is getting repeated and spoiling the readability, cancel it out. As a UX designer, you have a better idea about how sensitive your work is. Your single mistake can throw water on the whole hard work.
Running web pages are better because they are faster in scrolling.
8. Make the Footer Accessible
First, understand the concept of the footer. The footer is the section at every end of a website. The purpose of the footer is to give additional information and navigation to the user.
The long scrolling doesn't reach the footer often. To this solution, you have to make the footer option more visible and accessible for the audience. Providing more information about the business via the footer is a great way to increase the business.
9. Feed your Content
Feed your content with eye-catching videos and pictures to increase the user experience. In case if you have longer content and you don't want to spoil the user experience. Then you can add tutorial videos to keep the user experience maximum.
This technique will feed your content with visual keys and also increases the user experience.
Some designers think of it as a difficult task to increase the user experience of a website. But in reality, there are only some tips and tricks to be applied that will enhance the user experience.
10. Loading Time
We are also users at some points in our life. For instance, you can understand how irritating and frustrating it is when a YouTube video keeps on loading and loading no matter how stable the internet connection is.
It is when the user experience is spoiled!
We know that as a UX designer, you never want your website to be slow down. Following are the items on a website that slowdowns its speed and increases the loading time.
- High-resolution images
- Inappropriate Cache
- JavaScript Issues
- Too much flesh content
You can fix your page loading by reducing the Caching and coding. Once to do fix these, your page speed will be faster than ever.
Conclusion
We do hope that this content proves to be helpful for you. We are also sure that you must have scroll a lot, but without a doubt, the content is informational.
In a UX design, the scroll design is of the same importance as the other necessary factors. Length matters, but more than length, the quality of content matters. How about you provide short content only to maintain the scroll page? Obviously, the user experience will spoils because it will fail to cover all the information.
Keep the content quality high, and your users will definitely scroll it to the end.