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Best eCommerce Website Builder: How to Pick One
eCommerce is a new way of selling and buying things online. In the past few years, e-retail sales have been in trillions of US dollars because people are moving towards a better way of finding solutions and necessities. Thus, almost every business wants to establish an eCommerce platform to take the business to the next level. Fortunately, there are many eCommerce website builder that can help you create your e-store. Even if you are running a start-up, you can create an eCommerce website on your own by choosing the best eCommerce website builder.
Today, we will share some factors that you need to consider while choosing the best eCommerce website builder. We will also share some of the reliable website builders that you can use for eCommerce.
Factors to Look While Selecting eCommerce Website Builder for Online Stores
You need to remember a few things to know whether the platform is suitable for online stores or not. No doubt, there are dozens of website builders, but not all of them are good for eCommerce. For instance, some are good for blogs, while some are fruitful for events. Let's look at the factors that you must consider.
a) Ease of Use
The first thing you need to see is the ease of use. You need to make sure that you can use the website builder on your own and manage the website properly.
b) eCommerce Templates/Themes
There are special themes for eCommerce stores. They have pre-built product pages, payment options, checkout pages, and everything you need. You need to check whether there are free or paid themes and templates for your eCommerce store.
c) Tools to Run the Store
A website requires different tools, such as SEO tools, marketing tools, sharing tools, etc. You must check what the website builder supports. If there are hundreds of third-party tools you can use, it will be better.
eCommerce stores have sensitive data of the customers, such as credit card information. You cannot risk this data. There could be a penalty or huge loss if the security is breached. The security of the website should be a priority. You can check what kind of security the website builder offers and other third-party tools for security.
e) Payment and Taxes
Online stores require payment gateways and tax tools. Some website builders offer built-in tax compliance tools for the ease of customers. You need to check what payment gateways and tools that the eCommerce website builder offers.
Some Popular eCommerce Website Builder
There are many website builders, but some of them are particularly famous for eCommerce. Let's have a look at their features.
Wix offers a special eCommerce website builder that can create an appealing online store of your own choice. There are 500+ templates for online stores, so there are many options to choose from. You can pick any of the templates and customize it according to your needs.
Image Source: Wix
The payment options are very easy to integrate. Wix Payments help you include global payment options, including credit cards and PayPal. You can also set up shipping using the website builder. Most importantly, you can automate your taxes after every sale. Thus, Wix eCommerce website builder solves all problems that beginners usually face.
Wix also offers dropshipping options. You can manage your inventory with your own products or products from other manufacturers. Moreover, there are marketing and SEO tools that can be helpful in increasing your reach.
Shopify is the most popular eCommerce website builder. It offers all features to build a fully functional online store. From inventory to payments, you can do everything with ease and perfection.
The products have images, descriptions, and details like a common online store. You can add images and specify the details, including options, such as size, color, and weight.
Image Source: Shopify
After accepting the payment, personalized emails are sent automatically. There is an order tracking system. Customers can create their accounts, and you can manage them for future orders. All customer details are stored, and the fraud detection system notifies you if there is any suspicious order. In simple words, it has everything you need for an online store.
Apart from setting up an online store, you can also run a blog. Shopify provides a content management system for web pages and blog posts.
Last but not least, you can easily set up accounts for your staff. You can assign them access and impose restrictions on the usage.
3) Big Commerce
Big Commerce is an excellent website builder for online stores. It is specially created for the purpose. It gives you all tools you need for inventory management, payments, and shipping. You can also integrate your website with Amazon, eBay, and Facebook to increase the reach and get more sales. Moreover, with the SEO tools, you can make your online presence better.
Image Source: Big Commerce
The website builder is easy to use. You can create a website by using the appropriate widgets, texts, and images. You can start creating a website using a free trial. It will help you grow your business and convert sales.
The best thing about Big Commerce is its support. You will get advice from experts after site audits. You won't get personalized support from other eCommerce website builders. Other than that, you can have access to forums, tutorials, and guides, so you can manage your website in a better way.
How to Test eCommerce Website Design Before Buying a Website Builder?
Often people are confused with the design of the website and its working. You cannot launch a website that is not fully functional; if there is something wrong with the design or anything else, you can lose your customers. So, before building and launching a website, you need to come up with a perfect design that can work well for your customers. The only way to do that is by using a prototyping tool.
You can use a prototyping tool to design your website and test its functionality. Once you are satisfied with everything, you can build the website. We recommend Wondershare Mockitt for creating a prototype website. It is a user-friendly tool that you can use with your team. You don't need any experience in prototype building. The important thing is that you can create a functional and appealing prototype with only drag and drop.
Features of Mockitt
- Mokcitt is a high-fidelity prototyping tool, which can prototype an eCommerce website almost like a real website. You can add full functionality to it to test the design.
- It has a vast library of widgets, icons, logos, and tools. You can find everything that you can expect in creating an eCommerce website. You only need to drag and drop the items you need.
- You can collaborate with your team members and create an awesome design with teamwork.
- It offers a real-time preview, so you can check the design after adding anything. You check checkout, order placement, and everything to be sure about the functionality of the website.
- Once your design is ready, you can export HTML, PNG, or some other formats and give it to your website developer. You can also design on your own using an eCommerce website builder.