What is eCommerce And How Can You Setup an Ecommerce Website?
In simple terms, eCommerce is a name given to online shopping, which happens through an eCommerce website. It allows you to purchase and sell some tangible goods and digital products or services via an online or electronic medium.
The pace at which people are turning towards an online business is unmatchable, and that's why e commerce sites owner must be aware of all the legal policies relevant to them.
But before we go deeper into the discussion of the best eCommerce sites, we need to understand eCommerce itself and its models.
What is Ecommerce?
Internet commerce and Electronic Commerce are all those names that have been given to all types of online selling and purchasing. It also includes the electronically transferring of money and data, which gets used to executing online transactions.
Within the eCommerce market in 2020, the revenue is projected to reach US$2,437,768m, which is why it is crucial to build an online eCommerce website and start selling for a hefty amount.
It all started in August 94 with a man who sold a CD to his friend with the help of his website named NetMarket, an American retail platform. It was the first B2C model where a consumer purchased a product from the business via eCommerce.
From that day, this business model evolved. And now the online market has grown so much that every single day, thousands of e commerce sites are getting live to sell their goods and services.
Ecommerce Models
Each transaction that takes place among businesses and consumers comprised of four below eCommerce models. And, based on these models, websites get designed.
Business to Consumer (B2C)
A business sells a service or goods to an individual consumer—for instance, you buying a pair of gloves from an online retailer.
Business to Business (B2B)
A business sells services or goods to another business. For instance, a company sells SaaS (Software as a service) to another firm for its use.
Consumer to Consumer (C2C)
A consumer sells a service or good to another consumer. For instance, you sell a piece of old furniture to another consumer online via Alibaba.
Consumer to Business (C2B)
Consumer sells its services pr products to the business or an organization. For instance, a famous YouTuber who happens to be a digital marketer promotes a company's website audit tool in exchange for money.
Few Terms related to eCommerce
Retail: Product selling by a business directly to the end-user (customer), bypassing any intermediate entity.
Amazon.com is the world's most popular online retail platform interns of generated traffic.
Wholesale: Product selling in bulk to retailers for them to sell directly to their consumers.
Dropshipping: Product selling to the consumer, which is manufactured and shipped by the third party
Ecommerce Website
Ecommerce websites are those that facilitate online transactions of services and goods. Nowadays, there are a dozen websites through which you can purchase and sell services and products with the help of a few clicks on your electronic devices.
Setting up an Ecommerce Website
The first step to start an eCommerce is to set up an eCommerce website. And, there are several options to perform this task. You might want to go with WooCommerce, which is a WordPress plugin for eCommerce or Shopify. Apart from these two, there are several other options to set up your e commerce sites.
After completion of the first task, products along with their Optimized Descriptions and Prices should be uploaded.
Make sure to place a prominent Call to Action button so that your visitors get to know what to do after product selection.
Customers will be required to share some details like the delivery address and payment methods. Either buyer can make the payment with a payment gateway such as PayPal or credit cards. Cash on delivery could be the option as well. There are several options to make a payment.
If you do not like the product or get a different parcel, you can always return it and get the money back. All you need to do is to tell the company's representative about the issue.
There are some prerequisites before launching an eCommerce website. You need to adhere to data privacy laws relevant to you as per your audience's region. Include Privacy Policy, terms and conditions, and disclaimers while you set up your website.
Top Ecommerce Sites
To give you an idea, we have mentioned some famous examples of the best eCommerce websites.
- Amazon
- Alibaba
- eBay
- Walmart
Prerequisites to Building e Commerce Sites
Before you even think about building a website, you need to have an idea. For instance, which products you want to sell, how many types of those products will be. Where you like the images and descriptions to be places and whatnot.
To help you deal with this, Wondershare Mockitt has already introduced a platform that would help you design your eCommerce site prototype and spark your creative site. Try its freemium version, and move onto the premium one based on your requirements.
Mockitt has an enriched element library where you can access various widgets and icons as per your tailored requirements.
Whether you want to create a home page, about page, product, or check out page, Mockitt will have you covered.
You can also create internal linking among various screens within your design prototype to show the look and feel of an actual website to your stakeholders.
Lately, Mobile commerce has seen too much growth; more and more people are now using their mobile phones to buy products of their choice; Mockitt allows you to create custom-sized screens for mobile phones.
You are not required to learn any coding to use Mockitt. It has been build on a drag-drop functionality, which makes it so attractive and user friendly.
Irrespective of any platform you use to create your eCommerce site, the first step has to be prototype designing; and that too with the user-friendly state of the art software named Mockitt.